On Running Rock, Zurich
This is the fourth On Running Rock collaboration the studio has taken over, back in Zurich, this time to the very city centre. As previous On Running Rock´s installations, the studio has closely collaborated with On creative department in order to develop a concept that can bring into the store the house values and narrative. Following the same 3D scanned model as the other three pieces, this one takes a full brass materiality. For this we not only had to learn metal hammering techniques, but also develop some craft solutions to recreate the original granite boulder into thin brass metal sheets.
The final som 2,4m tall piece, brings into the space the materiality of brass, a metal that connects this new flagship store with the previous inhabitant of this space, a music instruments shoop very dare to Zurich citizens. A homage to the local spirit and history in a way but also, as all of this collection, a connection to the original granite rock next to which the three founders of this Swiss brand decided to start their shared adventure.